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'Angry Birds' exec says company worth billions, at least as much as FarmVille
In June, Forbes estimated the value of Rovio, the company behind the top-selling iPhone game "Angry Birds," at somewhere between $700 million and $1 billion. In August, Rovio begged to differ.
Speaking with Finnish magazine Kauppalehti Optio (via MSNBC), Rovio chief marketing officer Peter Vesterbacka says the assigned worth was vastly underestimated and that real value of Rovio is in the multi-billion-dollar range.
Vesterbacka used Facebook gaming company Zynga (the monsters responsible for "FarmVille") as a fitting reference, noting its estimated value that's somewhere between... $20 billion and $25 billion.
For those of you unable to grasp just how much money that is, imagine half of Warren Buffett.
But any number seems arbitrary at the moment, because the "Angry Birds" are not on the market. "We are not selling," Vesterbacka is quoted as saying, "unless somebody offers enough."
Your move, Buffett.
Speaking with Finnish magazine Kauppalehti Optio (via MSNBC), Rovio chief marketing officer Peter Vesterbacka says the assigned worth was vastly underestimated and that real value of Rovio is in the multi-billion-dollar range.
Vesterbacka used Facebook gaming company Zynga (the monsters responsible for "FarmVille") as a fitting reference, noting its estimated value that's somewhere between... $20 billion and $25 billion.
For those of you unable to grasp just how much money that is, imagine half of Warren Buffett.
But any number seems arbitrary at the moment, because the "Angry Birds" are not on the market. "We are not selling," Vesterbacka is quoted as saying, "unless somebody offers enough."
Your move, Buffett.
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Photo/Video credit: Rovio
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LOL, Vesterbacka must be high if he thinks the Angry Birds series is worth over $1 billion. He is a marketing officer though, he job is to make the series sound better and make people think it's worth more than it is.