Tiger Woods' Nike ad resurrects late father
Tiger Woods' return to being a spokesman for Nike didn't involve any actual speaking on his part.
Instead, the golfer stared somberly at the camera as a voice from the past spoke in voiceover.
"Tiger, I am more prone to be inquisitive, to promote discussion," says the voice belonging to Earl Woods, Tiger's father who died in 2006 of a heart attack. "I want to find out what your thinking was. I want to find out what your feelings are. Did you learn anything?"
Shot in black and white, the brief ad then ended with the image of the Nike swoosh.
The commercial debuted on ESPN and The Golf Channel Wednesday (April 7).
Does the sober tone of the ad hit the right note? Or is it a sermon that doesn't ring true considering Tiger's situation?
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