Lindsay Lohan's 'Liz & Dick' poster: Who is Lifetime really talking about?

Lifetime has released a poster for its movie "Liz & Dick," starring Lindsay Lohan as Elizabeth Taylor, and it is one canny piece of marketing.

The poster features Lohan as Taylor (the resemblance is surprisingly strong), glammed up in a black dress and serious jewelry, on the left side and a bunch of buzzwords and phrases like "Controversial," "Scandal," "Tabloid Front Page" and "Child Star" next to her. So is Lifetime talking about its movie's subject or its star?

Take your pick. The "Love Affairs" part applies much more to Taylor -- Lohan's other travails have received far more scrutiny than her love life -- and "Leading Lady" probably does too. Taylor's filmography by the time she was 26 years old -- "National Velvet," "Giant," "A Place in the Sun" and "Cat on a Hot Tin Roof," among others -- trumps Lohan's.

The other descriptors, though, could apply to either actress (though "diamonds," given Lohan's recent connection to a jewelry theft, is kind of unfortunate). Which is exactly what Lifetime wants -- so, well-played, Lifetime.

"Liz & Dick" will premiere in November. Take a look at the full poster: