Dirty diaper commercial fittingly named America's worst ad of 2011

Congratulations, Luvs. Or maybe not: The diaper maker's recent TV spot featuring animated babies competing in a poop-off has been named the Absolute Worst Ad in America for 2011.

The title comes courtesy of the readers of Consumerist, whose second annual poll named the "Poop, There It Is" spot -- which combines a silly premise with a doody-related cover of Tag Team's 1993 hit "Whoomp! There It Is."

The Luvs ad earned 32 percent of the vote in the poll, beating out an AT&T ad in which a woman uses her husband's act of signing up for unlimited mobile messaging as an excuse to air out her years of regret over their marriage. (On both counts, we are with the readers of Consumerist. Good choices.)

The poll also hands out dishonors for Most Grating Performance by a Human (AT&T's solitary flash-mobber beat out Flo from Progressive), Worst Abuse of an Existing Song (Heart's "What About Love" for Swiffer) and Trend That Needs to Stop Being a Trend (dudes who can barely stand their wives, as exemplified by Klondike and McDonald's).

Here is the, uh, winning Luvs commercial. What do you think of the poll's choices? Which ad do you hate most?