Ratings: 'Mad Men' hits series high, holds off 'Kourtney and Khloe'
If you said "Mad Men," you'd be right -- but not by much. AMC's Emmy-winning drama set a series high with 2.8 million viewers for its season premiere on Sunday, beating last year's debut (2.1 million) by about 33 percent.
That's a really good result for AMC, but it wasn't the only cable channel with something to crow about. E!'s "Kourtney and Khloe Take Miami" is probably not destined for loads of awards-show love, but nearly as many people tuned into its series premiere Sunday.
The show, which follows Kourtney and Khloe Kardashian to South Florida -- and was shot before Kourtney revealed last week that she's pregnant -- brought in 2.7 million people. That's the best debut number for an original E! series since "The Anna Nicole Show" in 2002, both in total viewers and the channel's target audience of young women.
Going back to "Mad Men," the show also set a record among adults 18-49, drawing 1.2 million viewers in the demographic. That's a 70-percent jump over the 705,000 people 18-49 who watched last season's premiere. Its cumulative numbers (premiere plus repeats later in the night) also took a big jump, going from a little over 3 million last year to 4 million on Sunday.
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