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TwitterPETA 'Veggie Love' ad too sexy for Super Bowl?
The Super Bowl experience is more than just watching the game, it's also about beer, camaraderie and -- if PETA is to be believed -- sex and vegetables.
In its latest attempt to entice omnivores to the chard side, the People for the Ethical Treatment of Animals has released a racy ad featuring lingerie-clad models getting intimate with vibrantly firm veggies with the words, "Studies Show Vegetarians Have Better Sex" over the images.
NBC's Advertising Standards department, however, would have none of it. In a letter to PETA, NBC flagged all the fun bits, claiming that the spot "depicts a level of sexuality exceeding our standards." So the ad won't be seen during the Super Bowl unless PETA edits out the women doing the following:
- licking pumpkin
- touching her breast with her hand while eating broccoli
- pumpkin from behind between legs
- rubbing pelvic region with pumpkin
- screwing herself with broccoli (fuzzy)
- asparagus on her lap appearing as if it is ready to be inserted into vagina
- licking eggplant
- rubbing asparagus on breast
See for yourself:
This is nothing new for PETA, the animal rights organization that has made a reputation for its controversial campaigns. On the heavier side PETA has compared animal farming conditions to the Holocaust, whereas on the lighter side, it's featured celebrities in the nude for anti-fur ads.
NBC may object to the spot's raciness, but the network isn't foolproof. Last year, a Super Bowl ad for Salesgenie.com was criticized for an allegedly racist depiction of cartoon pandas speaking with fake Chinese accents.
What do you think about the PETA ad? Should NBC have let it run as is during the Super Bowl? Anyone want to satisfy their passion for pumpkin, cucumber craving or yearning for yams?
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Zap2it Twitter Talk 
Yeah, we can't have that smut on TV. Now, about all those music videos . . . .
PETA is a wacko terrorist organization anyway. None of their ads should be run on any station.
I agree, although the sex with vegetables thing has been overdone. whom among us hasnt enjoyed a nice firm carrot or cu***ber on a lonely Friday night, dripping thick ranch or creamy alfredo dressing?
sliced and diced of course, into a nice salad?
Once again nothing to do with eating vegetables just another way to exploit woman. You don't see men holding carrots or licking cu***bers to sell anything.It's 2009 stop enslaving us!!Disgusting PETA!!!!
PETA is genius. By making sure that their ad does not get shown during the superbowl, they guarantee that it will be the most talked about and watched ad of all. They don't have to pay for the spot, but they get the most publicity.
Absolutely not. Once again, there are families and church groups that watch the Super Bowl together that would be offended by this type of sexuality. PETA is ignorant anyway. We were put on earth to rule over earth, we are the superior creatures, not animals. Animals were made to work for humans and for humans to eat and wear!!!
Horrible. Obscene. Can I get the extended Director's cut?? (pulleeeeeze)
I love animals. They're delicious!!!
it looks like a victoria secret ad to me. I don't know if the text part is over the line or not, but you can't turn on the TV without seeing viagra ads. PETA is at times wrongheaded but should be treated like all others. Perhaps we shouldn't have smut on tv, but we do, and that is a different issue than fairness. Ultimately, the meat lobby has the money so they win.
I would definitely eat those terrorist vegetables after where they been ... better yet stew up RonG he's a chock full of fat, good for the hibernation, he's a